GM Pledges €4 Billion In Opel Product Development, 23 New Models Coming
General Motors has announced plans to invest €4 Billion (AU$4.95 billion) in its European operations, in a bid to return the Opel and Vauxhall brands to profitability. It won't be easy; there's been a lot of red ink on GM'
General Motors has announced plans to invest €4 Billion (AU$4.95 billion) in its European operations, in a bid to return the Opel and Vauxhall brands to profitability.
It won't be easy; there's been a lot of red ink on GM's European ledgers over the past ten years.
The project will focus on introducing 23 new/refreshed models and 13 new engines by 2016, including the upcoming Cascada and new models planned with partner PSA Peugeot Citroen.
GM CEO Dan Akerson announced the investment following a board meeting at Opel's Rüsselheim, Germany headquarters this week.